Design Products Inhumanly Fast
Figr's headline "Design Products Inhumanly Fast" is a bold and compelling headline.
The phrase "Inhumanly Fast" is the standout element of this headline. It's a powerful claim that immediately grabs attention. The use of "inhumanly" suggests speed that offers a significant advantage over other design tools.
By starting with "Design Products," the headline clearly communicates what Figr does. It's direct and leaves no ambiguity about the tool's primary function.
The combination of "Design" and "Inhumanly Fast" addresses a common pain point in product design… the time-consuming nature of the entire process. This headline promises to solve this problem in a dramatic way.
The brevity of the headline also makes it punchy and memorable. In just four words, it is able to clearly state the product's purpose and its key differentiator.
Overall, this headline is effective because it clearly states what Figr does while making a bold, attention-grabbing claim about its capabilities.
In Figr's words:
There is a lot of noise and hype around AI tools and many of them over promise and under deliver. We use automation and AI to fast track the product designing process.
I wanted to highlight the quick designing, yet be subtle about the mention of AI and use a word that is exciting and uncommon. 'Inhumanly' fast is our attempt to achieve the same.
The headline short and catchy and intrigues the user.