The documentation platform of tomorrow
Mintlify's marketing headline "The documentation platform of tomorrow" is intriguing and works well for these reasons:
"Tomorrow" positions Mintlify as forward-thinking and innovative in a traditionally stagnant and boring space
"The" suggests definitive market leadership and confidence
Implies current documentation tools are both outdated and inadequate
Creates curiosity about what "tomorrow's" documentation looks like
Appeals to developers who are frustrated with existing documentation solutions
Suggests cutting-edge features without specifying what they are through the use of unnecessary jargon
Positions Mintlify as the future standard rather than just another option (use Mintlify or get left behind)
Makes a bold claim through the use of simple language